Are Shopify Themes Free?

No, not all Shopify themes are free, but there are hundreds of free themes available on the Shopify theme store.

Whilst there are a number of free Shopify themes available, you’ll need to pay close attention to your end goal and brand. Choosing a free theme without customization will just enforce the stigma of “just another pop-up store”.

Many store owners around the world opt for free themes without understanding what it takes to build a professional and atheistically pleasing store. Too many focus on the idealogy of: “If you build it, they will come”, and this could not be further from the truth.

In order to succeed with a free theme, you’ll need to stand out from the crowd. Get familiar with typography, perfecting product shots, UX, and UI. Too many stores fail early on, simply due to wanting everything for free. As they say, “you pay for what you get”.

Use free themes as an opportunity to get acquainted with setting up a store, and customizing themes. If you can build an attractive fine tuned store from a free theme, more power to you. But don’t disregard the power of a paid theme.

The Takeaway

There are many free themes available on the Shopify theme store, which is a vetted and secure platform to get a free theme. If you opt to accept free themes outside of the Shopify theme store, always perform a vetting process. Due diligence goes a long way in the digital world.

To summarize we've briefly covered:

  • Are Shopify themes free?

What next:

Additional Shopify Resources

With Shopify being one of the largest eCommerce platforms on the market means you’ll never be short of resources to learn how to build a profitable eCommerce business.

Kanteneo aims to be the best Shopify blog on the market, but you may require additional resources to help you on that journey. Below we’ve listed a top-selling Shopify book by Veronica Jeans to help you learn how to launch a profitable business.


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Terry Wingfield

A techy at heart, with over 10+ years of software engineering skills, and 5+ years experience in ecommerce, retention, and personalization.