Are Shopify Handles Unique?

Shopify is a popular ecommerce platform used by businesses of all sizes to sell their products and services online.

One of the key features of Shopify is the ability to create unique handles for each store. But what exactly is a Shopify handle, and are they truly unique? In this blog post, we’ll explore the concept of Shopify handles and discuss why they’re important for businesses.

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What is a Shopify Handle?

A Shopify handle is a unique identifier used to identify a store, product, collection, page, and even a blog on Shopify.

It’s essentially a unique path to locate a resource, an asset, and anything in between.

When creating a new store, you’ll be asked to choose a handle (store name) that will be used to identify your store, this is typically a combination of letters and numbers, such as “chocBox123” or “hamperVine093”.

The same applies when creating a collection, or adding a product, albeit, without the numbers.

Are Shopify Handles Unique?

Yes, Shopify handles are unique. When creating a new store, you’ll be asked to choose a handle(store name) that is not already in use. This ensures that each store has its own unique handle, and that no two stores have the same handle. This is important for a few reasons:

  • It ensures that customers can easily find your store on the platform.
  • It prevents confusion between stores that have similar names.
  • It ensures that your store’s identity is protected and that no one else can use your handle.

Why Are Shopify Handles Important?

Shopify handles are important because they’re used to identify your resources and ensure that customers can easily find it on the platform.

In short, Shopify handles are an important part of your store’s identity, and navigational structure.

The Takeaway

Shopify handles are unique identifiers used to identify a resource. While a store name, a product, a collection can be changed at a later date, it does have an impact on indexed pages from a collection/product perspective.

To summarize we've briefly covered:

  • Are Shopify handles unique?

What next:

Additional Shopify Resources

With Shopify being one of the largest eCommerce platforms on the market means you’ll never be short of resources to learn how to build a profitable eCommerce business.

Kanteneo aims to be the best Shopify blog on the market, but you may require additional resources to help you on that journey. Below we’ve listed a top-selling Shopify book by Veronica Jeans to help you learn how to launch a profitable business.


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Terry Wingfield

A techy at heart, with over 10+ years of software engineering skills, and 5+ years experience in ecommerce, retention, and personalization.