How to Change Collection URL in Shopify
From time to time you may question how to change the collection URL in Shopify for SEO purposes, or to keep the url structure inline with the rest of your Shopify store.
However, when making significant changes, always consider the ramifications. Below you’ll find 5 steps to guide you through changing the collection url, and a brief summary of the SEO impact.
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1, SEO Impact When Changing the Collection URL
It’s extremely important to note that if your collection url is ranking, and you decide to change the url, this will cause a drop in rankings, if not, obliterate.
For example: If your collection URL targets “best-tshirts” and is ranking, changing to “affordable-tshirts”, will see your rankings plummet for “best-tshirts”.
When creating a page in Shopify, always plan for the end goal, and more importantly, how you can get visitors to the page.
Success does not come from creating a store, but how you drive traffic and market the store - Learn how to increase traffic to your Shopify store.
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- Image alt tag SEO
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As, we’ve said throughout many articles, always plan. SEO should be at the forefront of every page created. Too many stores fail within the first few months.
Spy on your competitors, understand what works for them - use SEMRush to find golden keywords, and low-hanging fruit keywords.Semrush
2, How to Change The Collection URL
Shopify URL related articles:
Navigate to your admin login page and log into Shopify.
Step 1: Products
Navigate to the left side panel, scroll to the products button and click.
Step 2: Collections
When clicking products a sub-navigation should appear. Locate and click "collections".
Step 3: Select Collection
Click the collection you wish to edit.
Step 4: Search Engine Settings
Locate Search engine preview and click "Edit website SEO"
Step 5: Edit SEO Fields
Locate the page title, URL handle and rename accordingly. Once complete, click "save".
Confirm changes by navigating to your store and selecting the collection.
The new url structure will be visible in the browser address bar.
Whilst changing the collection URL is only a few steps, it can present major issues if you do not think about the end goal - Ranking collection URLs!
To summarize we've briefly covered:
- SEO Impact when changing the collection url
- How to change the collection URL
Additional Shopify Resources
With Shopify being one of the largest eCommerce platforms on the market means you’ll never be short of resources to learn how to build a profitable eCommerce business.
Kanteneo aims to be the best Shopify blog on the market, but you may require additional resources to help you on that journey. Below we’ve listed a top-selling Shopify book by Veronica Jeans to help you learn how to launch a profitable business.