Can I Use Shopify Buy Button On Instagram?

Yes, you can use Shopify Buy Button on Instagram.

The Shopify Buy Button allows you to quickly and easily add buying capabilities to your web page, blog post, or any other web content.

The Shopify Buy Button lets shoppers add their desired products and services directly to their cart without ever leaving the page.

It also enables retailers to easily accept payments through Shopify’s wide range of payment processors.

Instagram has recently introduced a new feature called the Shopify Buy Button.

This allows you to add a Buy Button directly to your Instagram posts so users can quickly purchase your products without having to leave the app.

This feature is incredibly useful for businesses selling physical or digital goods.

It simplifies the process of customers purchasing items without the need to click through various pages or enter payment details.

For example, if you’re selling digital products, you can create an image post advertising the product, add a Shopify Buy Button in the caption, and direct customers to a secure checkout page.

Once the customer has finished making the purchase, they can easily access the product from their downloads section.

Instagram also allows you to track sales performance of your Shopify Buy Button campaigns.

This provides insight into where customers are coming from, how they are interacting with your brand, and which products are performing the best.

This data can then be used to optimize your marketing strategies and generate even more sales.

To get started with Shopify Buy Button on Instagram, you will need to sign up for a Shopify store and create a product listing with the images and information you want to include in your post.

Once your listing is created, you can create a post with a Shopify Buy Button.

The Buy Button will be automatically included in the post so customers can start shopping.

Ultimately, using the Shopify Buy Button on Instagram offers many benefits to retailers.

It allows customers to purchase products without leaving the app, simplifies their checkout process, and provides insights into how their products are performing.

It is an essential tool for any business that is looking to increase sales and keep up with the ever-evolving world of digital commerce.

Related Shopify tutorials:

The Takeaway

Shopify Buy Button is a feature of Shopify that allows businesses to easily and securely sell products directly on their website and on any major social platform including Instagram.

With Shopify Buy Button, businesses have a range of options to choose from when selling on Instagram.

For example, a Shopify Buy Button can be used to create a product post on Instagram, allowing customers to purchase without redirecting to a website.

Additionally, Shopify Buy Button can be used to create shopping tags on Instagram posts and stories.

Using these tags will enable customers to buy the products without leaving the Instagram app.

All payments made with Shopify Buy Button are securely processed through Shopify Payments which is simple to setup and use.

Overall, businesses can take advantage of Shopify Buy Button to quickly and effortlessly market their products on Instagram.

All transactions are handled securely through Shopify Payments, allowing businesses to confidently engage with customers on Instagram.

To summarize we've briefly covered:

  • Can I Use Shopify Buy Button On Instagram?

What next:

Additional Shopify Resources

With Shopify being one of the largest eCommerce platforms on the market means you’ll never be short of resources to learn how to build a profitable eCommerce business.

Kanteneo aims to be the best Shopify blog on the market, but you may require additional resources to help you on that journey. Below we’ve listed a top-selling Shopify book by Veronica Jeans to help you learn how to launch a profitable business.


avatar author

Terry Wingfield

A techy at heart, with over 10+ years of software engineering skills, and 5+ years experience in ecommerce, retention, and personalization.